GO-CAT Feather Toys, founded by Harriet Morier, has been one of the leading innovators in interactive cat toys since 1985.  In 1981, Harriet started breeding and showing pedigreed Abyssinian cats.  As a way to defray the expense of the cat show circuit, she purchased craft materials from a local store and started making cat toys to sell at cat shows.

Harriet's cat toys became so popular that she decided to make it a full-time business.  In 1985, she formed GO-CAT Feather Toys and started improving the quality of her cat toys.  She hired representatives to help market the toys to pet stores, veterinarians and other retail businesses.  In 1999, her son, Will Dwyer, launched this website, opening up a global market.

GO-CAT Feather Toys now manufactures over 30 different products, ranging from feather toys to DVDs with footage that cats find irresistable.